NEW ITEMS

Discover the new collection
Happiness Bay
Final destination: Happiness Bay, an unspoilt seaside cove where the forces of nature impress and inspire. Clear your mind, soak up new energy. Refresh your mindset in flowy silhouettes and strong contrasts. Bright white and popping coral join to create statements in solids and prints – pale pink and bleached blue denim add a sense of summer nostalgia. Keep your cool in freshly laundered linen, crisp cotton and breezy viscose. Savor the summer!

Campaign Shoot Behind the Scenes SS2025
Finding Your Happy Place: Our Cuban Adventure
A glimpse behind the scenes of our SS2025 campaign—where sun-drenched streets, vibrant colors, and effortless style come together.
Discover how our customers have experienced Josephine & Co
"The order is delivered quickly. If you're not satisfied with your choice, returning items is very easy and you can get a refund or choose something else. Nothing but praise for Josephine & Co and highly reliable."
Myriam
"The product was exactly as expected and of good quality. Furthermore, it was carefully and beautifully packaged, which I really appreciate."
Karin
"Product arrived quickly. Good information about the delivery. Efficient handling of returns. In short, perfectly organized. I am very satisfied."
Marion
"The clothing is of beautiful quality and the sizes are accurate. It was delivered quickly, and the customer service was very helpful!"
Annet
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